Spirox: Breathe Freely

Role:
• Senior Designer

Overview: Aspiration is an interesting term. It encapsulates both one’s hopes for the future and the natural process of taking breath. Spirox was able to deliver on both with their minimally-invasive treatment for nasal airway obstruction due to lateral wall collapse. The team behind Spirox wanted to present the product to attract investors and eventually sell the patented product.

Challenge: To create a brand — from logo development, to web and moblie design, to various forms of adverts.

Approach: To show how Spirox technology works as a minimally evasive solution to better breathing, how the technology was developed, and introduce the team behind the product.

Results: Created web, mobile, and adverts to promote Spirox’s minimally evasive product through airy and spatial design. Adverts are meant to represent being underwater and feeling the first breath upon surfacing.